In this episode, Jim Alstott interviews Keith Muller, a successful franchise owner with over 25 store locations. They discuss the challenges and rewards of owning a franchise, as well as the importance of finding passion in your work. Keith emphasizes the need to love what you do and be willing to put in the hours. He also shares insights on the process of opening a franchise, including finding the right opportunity, securing finances, and choosing a location. Keith highlights the importance of surrounding yourself with the right team and allowing them to excel in their areas of expertise. Overall, the conversation explores the mindset and strategies for success in the franchise business. In this conversation, the guest discusses his experience opening a cigar shop and the importance of not caring about what others think. He shares how he created a welcoming and social atmosphere in the shop, and how he built relationships with his customers. The guest also talks about his love for music and the role it plays in his life.
This week's Spotify playlist: https://open.spotify.com/playlist/3qeyD7TJkIvccnVy4DqngT?si=dd12a03f84904622
Chapters
00:00 Introduction and Background
08:00 Creating a Memorable First Impression
36:39 Opening a Cigar and Wine Bar
44:36 Creating a Welcoming Atmosphere and Involving Customers
56:59 Favorite Songs and Family Road Trips
01:04:34 Personal Connection to Music and Favorite Artists